|NISSAN INTERNATIONAL SA|
NISSAN EUROPE SALES RISE 13% IN JANUARY
- Soaring demand for Nissan's Crossover range contributes
to highest recorded market share in January -
Monthly Highlights in Europe:
ROLLE, Switzerland (February 9th 2011) - Today, Nissan in Europe reported monthly sales of 47,834, up 13% year-on-year and the highest in company records for January.
This performance was underpinned by continuing exceptional demand for all of Nissan's Crossover models - Qashqai, Juke and Murano. Following the launch of Juke and new Murano diesel, Nissan has seen a 60% rise in Crossover sales compared to January 2010.
Overall, Nissan's share of the European market in January was 3.6% (up from 3.2% in 2010).
Top performing countries included Russia, where sales increased by nearly two and half times compared to January 2010, outperforming the market and maintaining Nissan's position as the top-selling Japanese brand in the country.
Bernard Loire, Vice President Sales for Nissan in Europe said: "Following 2010 - which saw our highest market share for 15 years - January's results show that Nissan remains a brand in demand in 2011.
"Sales across our entire crossover range grew significantly compared to last year. Our plant in Sunderland has boosted production of Juke and is continuing to work around the clock to meet customer orders for Qashqai.
"In the coming months our market share will be further strengthened by the full sales ramp-up of the all-new, and iconic, Nissan Micra."
About Nissan in Europe
Nissan employs around 12,500 people in its European design, research and development, manufacturing, logistics, and sales and marketing operations. In calendar year 2010, the company sold 555,000 vehicles across 47 markets in Western and Eastern Europe including Russia. Furthermore, the company produced a total of 527,966 vehicles in its Spanish and British plants.
For further information please contact:
Manager Corporate and Brand Communications
Africa, Middle East, India and Europe
Phone: +41 21 822 49 70