OSLO, Norway (Oct., 2. 2017) – From flat screens to smartphones, home energy storage to smart cars, the world is turning electric. Yet still around 1.3 billion people live without access to the power the rest of us take for granted. So, actor Margot Robbie is teaming up with Nissan to help change this.
At the third Nissan Futures event in Oslo, Margot announced three new Nissan sustainability pilot projects that aim to harness the skills, ingenuity and experience of Nissan’s global workforce to target the vital areas of energy access and disaster relief.
To launch the projects, she created a new short film about her role as a Nissan Electric Vehicle Ambassador.
Margot Robbie says: ‘The world is going electric, but the sad fact is that so many people around the world still don’t have access to a reliable source of electricity at all. Projects like the ones Nissan has announced today have the potential to make a genuine difference to people’s lives and help build a cleaner, safer, fairer future for everyone.’
Each of the projects will be piloted in 2018, and carefully assessed. Where they prove to be beneficial, Nissan will then look to expand them. The company will be reporting on progress throughout the year.
These three pilot projects set out to harness the power of the electric battery far beyond the car and will focus on communities identified as being most at risk or in need. These will include:
Gareth Dunsmore, Electric Vehicle Director, Nissan Europe, says: ‘With a rapidly rising, urbanising global population, problems like access to energy, climate change, and poor air quality all risk getting worse rather than better – unless the world does something to address them. It’s great to have someone with Margot’s passion and profile on board to help us start bringing power and mobility to people in a sustainable and equitable way.’
ABOUT NISSAN IN EUROPE
Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 17,000 staff across locally-based design, research & development, manufacturing, logistics and sales & marketing operations. Last year Nissan plants in the UK, Spain and Russia produced more than 640,000 vehicles including award-winning crossovers, commercial vehicles and the Nissan LEAF, the world’s most popular electric vehicle. Nissan’s Intelligent Mobility vision is designed to guide Nissan’s product and technology pipeline and this 360 degree approach to the future of mobility will anchor critical company decisions around how cars are powered, how cars are driven, and how cars integrate into society. Nissan is positioned to become the most desirable Asian brand in Europe.