Nissan to show Brain-to-Vehicle technology, new LEAF at CES
Displays will highlight Nissan’s future mobility vision of more autonomy, more electrification and more connectivity
LAS VEGAS – From technology that reads a driver’s brain waves to the world’s best-selling electric vehicle, Nissan will give visitors to CES 2018 a glimpse of its vision for the future of mobility – a future with more autonomy, more electrification and more connectivity.
Among the highlights will be Nissan’s pioneering Brain-to-Vehicle (B2V) technology. B2V interprets signals from the driver’s brain to assist with driving and to help the vehicle’s autonomous and manual systems learn from the driver. The technology promises shorter reaction times and systems that adapt to maximize driving pleasure.
Also to be featured are the Nissan IMx concept vehicle and the all-new Nissan LEAF. Making its regional debut, the IMx promotes a stronger connection between car and driver. It has a full suite of autonomous driving capabilities, seating for four, and an electric powertrain with more torque than the Nissan GT-R.
The new generation of the Nissan LEAF, the world’s best-selling electric vehicle, combines the excitement of 100% electric driving with advanced technologies such as ProPILOT (ProPILOT Assist in the U.S.), e-Pedal and enhanced connectivity. This icon of Nissan Intelligent Mobility went on sale in Japan in October 2017.
Nissan’s stand is at booth 5431 in the Las Vegas Convention Center’s North Hall. Executives from Nissan and the Renault-Nissan-Mitsubishi Alliance will also join panel discussions during CES:
About Nissan Motor Co., Ltd. Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault since 1999. In 2016, Nissan acquired a 34% stake in Mitsubishi Motors. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.
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