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Nissan expands Navara production as global pickup demand grows

 

  • Company announces key milestone in growth plans
  • Nissan’s most popular pickup now produced in five plants around the world

 

CORDOBA, Argentina (July 31, 2018) – Nissan has begun producing the Navara in Argentina, making it the fifth country to manufacture the company’s most popular pickup as global demand continues to grow.

 

The expansion of Nissan’s global manufacturing footprint, at Alliance partner Renault’s Santa Isabel plant in Cordoba, is a key milestone for the company. Nissan has announced a mid-term plan to increase sales of light commercial vehicles (LCVs) by 40% by 2022 globally.

 

The Navara is known as the Nissan Frontier in South America, and is available in 38 markets across the region. Thanks to its global popularity, the model is produced at facilities in Spain, China, Mexico, Thailand and now Argentina.

 

Watch out for the next chapter in the Nissan Navara success story coming later this year.

 

“With more than 15 million Nissan pickup owners across 180 countries, trucks are a growing segment across the world and a particular strength of Nissan,” said Ashwani Gupta, senior vice president of Nissan’s LCV business.

 

“Today’s start of production is fantastic news for the region, as well as for Nissan and the Alliance. We already have a strong presence in Latin America and this production line will ensure better delivery of our pickups as the demand for them around the world continues to grow.”

 

Increasingly, Nissan’s light commercial vehicles are the favoured option for customers due to their authentic capability and the comfort they provide on and off the road. The company’s continued focus on the Nissan Intelligent Mobility vision provides an additional layer of sophistication, with advanced technologies available on the Navara.

 

With more than 80 years of experience designing, developing and building trucks and vans, Nissan has earned an enviable reputation for pickups that is synonymous with endurance and capability. One in every six Nissan vehicles now sold globally is a light commercial vehicle.

 

A key component in Nissan’s ambitious regional strategy is to become one of the top three vehicle brands in Latin America. The $600 million investment in the facility at Cordoba is also expected to generate up to 3,000 new jobs and the ability to produce 70,000 Alliance vehicles a year.

 

The Renault industrial complex in Cordoba will be manufacturing one-tonne pickup trucks for Alliance partners Renault and Nissan, as well as Mercedes-Benz, as part of an ongoing collaboration with Daimler. The three pickups will share structural components, while preserving their own brand identities, design, and distinctive features.

 

- ENDS -

Media contacts

Katherine Zachary

Global LCV Communications

Nissan Motor Corporation

katherine-zachary@mail.nissan.co.jp

 

Dan Sloan

Global LCV Communications

Nissan Motor Corporation

d-sloan@mail.nissan.co.jp

 

About Nissan Motor Co., Ltd. Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault since 1999. In 2016, Nissan acquired a 34% stake in Mitsubishi Motors. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.

 

For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on FacebookInstagram,Twitter and LinkedIn and see all our latest videos on YouTube.

Keywords:
Manufacturing, Light Commercial Vehicles, NAVARA

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